Archive for Courtney Acuff

Showing 34 items

• Shifting Sands in the Mobile Marketing Arena
  Three developments that should be on the radar of digital advertising executives. Nov 13, 2008
• Unofficial Review: Android Fanboy
  A self-proclaimed Google fanboy highlights the good and bad of the G1 mobile device, which deploys the Android OS. Oct 30, 2008
• Utilize Mobile Ads Right
  WAP ad banner buys only make strategic sense when the full user experience is taken into consideration before the impressions are secured. Oct 16, 2008
• When a Map is No Longer Just a Map
  Visa's plans to use location-based technology on Google's mobile operating system could game changing for marketers and consumers alike. Oct 2, 2008
• Bringing Voice, Data Together
  It no longer makes sense to have one program devoted to mobile voice services and a second for data. Sep 18, 2008
• What Does Mobile's Future Look Like?
  What will advertising role really be for the mobile platform 10 or so years down the road? Sep 4, 2008
• What's in a Mobile Number?
  There are 262 million U.S. mobile subscribers, and next year 54 percent of 8 to 12 year olds will have a mobile phone. But what does that mean? Aug 21, 2008
• The Sounds of Mobile Silence at a Music Fest
  What happens when a mobile service provider sponsors an event, but service is spotty? Explain that to Mom. Aug 7, 2008
• The Dark Knight: Smart Marketing or Mobile Disenfranchisement?
  Is the Verizon-Nokia "Dark Knight" tie-in evidence of smart marketing or simply a turnoff for those being left out? Jul 24, 2008
• Utilize Mobile Ads Right
  WAP ad banner buys only make strategic sense when the full user experience is taken into consideration before the impressions are secured. Jul 10, 2008
• Crowd Participation in Mobile Marketing
  Are you educating less-than-savvy mobile users on how to participate in your mobile conversation? Jun 26, 2008
• In Mobile, Success Comes From Something Simple
  A mobile gaming company takes advantage of the cell phone's most basic and simplest features. Jun 12, 2008
• Apple's iPhone: The Second Coming
  Rumor has it that 3G iPhones are due out in two weeks. What does this mean for consumers and mobile marketing? May 29, 2008
• It Takes a Village to Grow the Mobile Space
  To grow mobile marketing, everyone concerned must have a voice in its upbringing, not just the watchdogs. May 15, 2008
• Understanding the Mobile Marketing Ecosystem
  A look at six interconnected entities and each one's distinct partners and roles. May 1, 2008
• The Reinvention of Search
  Two new mobile search products help alter how we navigate our physical environment. Apr 17, 2008
• Mobile March Madness
  Mobilizing connections with people -- and content. Apr 3, 2008
• Simplify Your Life With One Mobile Device
  How ending a long-term relationship with one device brings bliss. Mar 20, 2008
• Mobile Messages That Resonate
  If mobile carriers can't convey their messages to the experts, is it any wonder the rest of us lag behind in wireless? Mar 6, 2008
• Using Mobile to Overcome the Dreaded Blue Screen
  A firsthand lesson in how the mobile Web has matured. Feb 21, 2008
• Mobile Marketers Should Show by Example
  Verizon makes a smart appearance in CW's "Gossip Girl." Feb 7, 2008
• Face It, Mobile Marketers, You're Not Normal
  It's time marketers focused on the "average" mobile consumer. Jan 24, 2008
• Obama Gets Mobile Right
  The Barack Obama campaign is taking some risks with its mobile strategy -- and they seem to be paying off handsomely. Marketers, take note. Jan 10, 2008
• College Bowl Games as Seen on...Mobile?
  A game fought on a 100-yard field isn't suited for a 2-inch screen. Some suggestions for playing to the medium's strength. Dec 27, 2007
• Mobile Advertising: Off-the-Shelf or Custom?
  Whether you sell from the media side or from within the agency, you have a choice in mobile advertising. Why does Microsoft think it can make this process easier? Dec 13, 2007
• Connectedness: Are You Addicted?
  Confessions of a marketer who loves her social network served up on a BlackBerry. Nov 29, 2007
• Camera Phone Photos: Wired or Tired?
  Without standards and participation from all operators and carriers, a new behavior can't efficiently be taught. Nov 15, 2007
• Who's Responsible for Creating Mobile Content?
  A study shows over 90 percent of the top 1,000 U.S. brands don't have a mobile Web presence of any kind. What does this mean for brands and their agencies? Nov 1, 2007
• Going Retro with SMS
  Old-skool mobile messaging may be the best place for mobile marketing campaigns to start. Oct 18, 2007
• Don't Forget the Map
  Navigation and search applications will be a huge factor in the continued growth of mobile data consumption. Oct 4, 2007
• Mobile Search: Changing How Consumers Navigate
  Mobile carriers already deploy search to help consumers find downloadable content. Are you ready for the next evolution? Sep 20, 2007
• Understanding the Mobile Marketing Ecosystem
  A look at six interconnected entities and each one's distinct partners and roles. Sep 6, 2007
• Mobile: The New Human Connection
  Creating social networks is no longer just about interpersonal relationships. The most tangible connections are born from personal relationships enhanced by mobile technology. Aug 23, 2007
• Face It, Mobile Marketers, You're Not Normal
  It's time marketers focused on the "average" mobile consumer. Aug 9, 2007

Back to Courtney Acuff

• Online Marketing Manager
  ThomasNet New York, United States
• Online Advertising Sales - Manager, Pricing & Inventory
  The Taunton Press Newtown, United States
• Senior Sales Executive
  Resonate Networks Alexandria, United States
• Director, Ad Operations
  Resonate Networks Alexandria, United States
• Publisher Recruitment Manager
  Resonate Networks Alexandria, United States

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